Having created the brand identity for Tina Cleary Photography, it was time to design and develop a website that would reflect the brand values we had established. SquareSpace was the perfect platform – as the site needed to primarily serve to showcase the photography and provide information in as clear and appealing a manner as possible. Additional functionality includes some basic eCommerce setup, enabling online bookings and payment through the site.
The new site showcases a range of personal branding photography for business professionals, as well as portrait shoots. As always, the design compliments the photography – not the other way around! The clean, crisp style of photography is enhanced by an abundance of negative space, a refreshing colour palette and images overlaid by non-distracting poster style text.