I was commissioned to create the new brand identity for Patricia O Driscoll Mediation, along with front end website design (Designing the layouts, look and feel of a website, but then passing the concepts on for a developer to build).
The brand needed to feel approachable yet professional, with a sense of peace / tranquility – a little softer than a law firm, but more serious than family counselling, as mediation takes place when divorce is pending. We felt the brand colours in particular reflected the kind of respectful, peacefully enviroment Patricia endevours to create for her clients – while the logo itself aligns well with her background as a Barrister and considerable legal experience.
The interlocking ‘P’ and ‘O’ in the monogram is an appropriate nod to the interlocking (and sadly, seperation of) wedding rings at the stage clients engage Patricia, highlighting her specialisation.
