Newborn Treasures Photography is a high end studio specialising in Newborn & Maternity photography, for those who really value a tailored, personalised experience with stunning results. In developing the brand identity, we established core brand values it would be essential to communicate – and this led us toward the creation of a ‘signature logo’ as the cornerstone of the brand – as it perfectly conveyed these key messages.
The colour palette selected then served to position the brand at the high end of the industry, and helped correctly balance the tone of the identity overall.
